Cookie Policy
Strictly necessary
- A cookie/local storage entry that remembers your cookie consent choice, so we don't ask again on every visit. This is always active and does not require consent (it is necessary to run the site).
Analytics (only with your consent)
We use Google Analytics 4 (GA4), provided by Google Ireland Limited / Google LLC, to understand how visitors use pixbus.co.uk (pages viewed, App Store/Google Play download link clicks, general interaction data). GA4 is not loaded, and no analytics cookie is set, until you click "Accept" on the cookie banner. If you click "Reject", GA4 does not run at all on your visit.
- Cookies used: GA4 sets first-party cookies (`_ga` and `_ga_PVM6QZEWYP`) to distinguish visitors and sessions. The suffix is our GA4 Measurement ID, G-PVM6QZEWYP.
- Data retention: 14 months (the retention setting of our GA4 property).
- International transfer: Google may process this data in the United States. Google self-certifies under the EU-US Data Privacy Framework; note that the legal status of EU-US data transfer frameworks has been challenged before European courts in the past, and may change.
- Your choice: you can withdraw consent at any time with the "Cookie settings" link at the foot of any page, which brings the banner back so you can change your answer. Rejecting there also deletes the analytics cookies already set.
We do not use Google Analytics' advertising features (Google Signals, ad personalisation, or sharing data with Google Ads) — this is analytics-only, for understanding site usage and app download interest.
You can also control cookies through your browser settings at any time, including deleting existing cookies and blocking new ones.
For data collected through the PixBus mobile app (which does not use browser cookies), see our Privacy Policy above.
THE GROWING COMPANY SL · Madrid, Spain · D-U-N-S 471616639
privacy@pixbus.co.uk · hello@pixbus.co.uk